Selling Your Home During the Holidays
The Festive Season is spent visiting family, feasting on good food and giving gifts. Unfortunately, selling a home usually isn’t at the top of the holiday list.
The holiday season from November through January is often considered the worst time to put a home on the market. While the thought of selling your home during this busy time may dampen your holiday spirit, selling your home during this season does have its advantages.
Conventional wisdom dictates that you should not try to sell your home during the holidays, but with the technology available today, buyers are searching for property all year round.
At PropertyFox, we have compiled a few tips for you to consider when listing during the Festive Season:
Firstly, since it’s still the festive season, you can still decorate your home, but don’t go overboard. Homes often look their best during the holidays, especially since it is during the warmer seasons (where your home will be showcased in its best light). However, sellers should be careful not to overdo it on the décor. Adornments that are too large or too many can crowd your home and distract buyers.
Make sure to hire a reliable real estate agent for the sale of your home during the holiday season. That means someone who will work hard for you and won’t disappear during Christmas or New Year’s. This will ease your stress and give you more time to enjoy the season. Note that PropertyFox is open for business all year-round to make sure that we are there for you whenever you need us.
During this time of the year, people tend to move around quite often; a person who just happens to be passing by your home could turn into a potential buyer. For this to happen, make sure you boost your curb appeal, so people can turn around and come knock on your door. Make sure everything is in tip-top shape, from the trim to the gutters. If your home looks run-down or neglected when buyers pull up to the curb, they may decide it’s not worth getting out of the car.
Make your home on the market stand out. You’ll need to put a little extra effort into your home on the market to get potential buyers out of their holiday festivities and make the time to view your property. Make sure you provide detailed information about all your home’s features.
Homes often look their best during the holidays, especially since it is during the warmer seasons.
Be smart about pricing your home. Most buyers that are active during the holidays will have no problem waiting if they think that your property is priced too high. They will assume that either they’ll find a different house that’s priced lower when spring comes around or that you’ll eventually lower your price. Be realistic about what the market expectations are and price your home fairly based on the demand of your neighbourhood and the real estate comps your real estate agent will provide you with.
Advantages of Selling During the Holidays
- During the festive season the seller competition is lighter during the holidays.
- You are likely to meet motivated buyers during this time.
- The festive season adds a romantic appeal.
- Buyers are usually more relaxed and happy during this time.
- Buyers are always searching online, so it would work to your advantage if your listing shows during this time.
What to Look Out For
While there are several benefits to listing your home for sale during this period, there are also pitfalls. Here are a few things to look out for.
- The number of buyers shrinks during the festive season.
- Many real estate agents go on holiday (except us).
- Selling your home can disrupt your holiday plans.
If you plan to sell during the holiday season, make sure to use tips provided and consider all the factors involved.